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Home Breaking News Leasing for electro-IT products has increased dramatically in 2020. This year, the...

Leasing for electro-IT products has increased dramatically in 2020. This year, the advance will be double


iTrade Integrated Systems, one of the largest B2B suppliers of Apple products in Romania, had a 25% increase in turnover in 2020 compared to the previous year, due to the advance demand for premium electro-IT products purchased on lease. In the top of customer preferences were Apple products – phones, laptops, tablets, accessories and software products. The share of services, namely fast delivery, service, buy-back, insurance – has seen a spectacular increase as well.

“Because a lot of employees worked from home, the request for electrical products IT in 2020, and we sold the best phones The iPhone is not Apple’s tablet, but also other brands like Samsung, Lenovo, Dell. We sold in 2020 over 4.500 phones and 1.300 from laptops. Cifra Business it was of over 6 million euros, recording an increase of 25% compared to 2019 and an increasing profit of about 60%. For financing services, the demands have increased, in 2020, by about 20%, stated Cristian Teodorescu, co-founder of iTrade.

In the case of operational leasing, the advantage is that companies can pay for the products they need in two to four years. “It is as a form of rent, and the respective rate is tax deductible. Not much in Romania there was operational leasing culture when it comes to electro-IT products, but, this type of financing became more and more popular last year. Companies have realized who they are benefitswith for them – it’s more profitable to rent, the costs being deductible. For this year, we estimate a 40% increase for operational leasing services“, He explained Andrei Dumitrel, founder of iTrade.

What products were popular in 2020, by industry

The way industries have adapted to the pandemic has been felt in the type of product and service.

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“We are selling on several business verticals – telecommunications, IT and software development, banking and pharma”, explained Cristian Teodorescu.

State intervention through the aid provided determined the advance of sales and provided the opportunity to increase stocks.

Customers have purchased, on the one hand, with the help of the government which has allocated funds for IT equipment, up to 2.000 euro, a move that was seen especially at the end year 2020, when most payments have been made. In our turn, we also benefited from the SME Invest program: we managed to take a loan of 3 and a half million lei that helps us in daily operations, an amount that we will return in three years and which benefits from state guarantee and subsidized interest for 8 months – on the working capital financing line, explained Cristian Teodorescu.

The sales advance will be maintained this year as well, estimates the co-founder of iTrade Systems. In 2021, Q1 compared to 2020, the company will record a turnover increase of 20%, and 30% for the entire year 2021.

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