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Home Breaking News the tactics of American companies to encourage vaccination

the tactics of American companies to encourage vaccination


Grace, a New York student, confesses with a smile that can be seen under her mask that it is the second day in a row that she has gone to Krispy Kreme for her donut. This chain has announced that it will give a classic donut throughout the year to anyone who shows their vaccination card to show their “support for those who choose to get vaccinated” against COVID-19.

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“I hope I can do it every day. I don’t live very close, I have had to walk almost a kilometer, but the days I have time to take a walk I will,” says the young woman with a donut in hand.

This university is not an isolated case. Aaliyh, one of the clerks at a Krispy Kreme stand on Wall Street, says she has lost count of how many people have shown her their vaccination card to get a sweet that normally costs $ 1.59 (1.35 euros) and points out that there are days when the glazed donuts, one of the “most popular” varieties, are sold out along with those filled with raspberry. “They come from young to old on a daily basis,” he says.

According to the Centers for Disease Control and Prevention (CDC), 30% of the population has already been vaccinated with at least one dose (in the case of Johnson and Johnson, which is already administered in the US). , the vaccination is already complete with one dose).

The rate of vaccination continues to accelerate. The goal is that for the 100 days of Joe Biden’s government – at the end of April – there will be 200 million vaccinated throughout the country, double the current figure.

In cities like New York, everyone over the age of 30 can now be vaccinated, as well as essential and health workers of any age, and as of April 19, all people over 16 will be able to make an appointment or get in line to get vaccinated at at least 31 states, Biden announced Monday.



Jay Klotz has cycled three miles to get his bun, as there are no Krispy Kreme stores in Brooklyn, where he lives. Although this high school teacher is aware that being overweight is a “huge” problem in the United States, he thinks this campaign is good for “motivating more people to get vaccinated.”

In addition to the donut, an experience that Klotz intends to repeat every time he craves something sweet, the teacher has also taken advantage of other advantages for those vaccinated, such as laminating their card for free at Staples, a stationery chain. An employee of this company that sells office supplies indicates that this initiative is not as popular as that of Krispy Kreme, because in the store where she works, also in the financial area, only an average of five people come to laminate each day. his card, something that normally costs about three dollars (about two and a half euros).

In other states the reward for sticking your arm is even more recreational. Market Garden Brewery in Cleveland, Ohio offers 10 cent beers to the first 2,021 people to show their vaccination card. In Michigan, the Lake Wallered greenhouse, which has medical marijuana plantations, anyone over the age of 21 who has been vaccinated is presented with a rolled joint this month.

There is also the other side of the coin, that of anti-vaccines, a minority in the United States, where the overwhelming majority of the population has been vaccinated or wants to be vaccinated against COVID-19. In New Jersey, The Atilis Gym Bellmawr offers free tuition to anyone who does not get vaccinated. “We believe that health is achieved in the real way: exercise, a good diet, lots of vitamin D, zinc and an environment to relax,” says one of the owners in a tweet, citing unproven therapies to fight the virus.

47% of Trump voters do not want to be vaccinated

Although many now have access to the vaccine, the first to be vaccinated nationwide were health workers.

According to a Washington Post-Kaiser Family Foundation survey of healthcare workers between February 11 and March 7, 52% said they had received at least one dose of the vaccine, 19% had thought to be vaccinated, 12% who had not decided and 18% who did not have in mind to be vaccinated.

Among unvaccinated health workers and the undecided the compelling reasons for not having the needle stick are concerns about possible side effects and wanting to see how vaccines work for other people sooner, as well as, although to a lesser extent, not relying on the government has ensured that the vaccine is safe and effective.

The lack of support for the vaccine from former President Donald Trump – who received the first dose before leaving the White House, but did not make it public – worries experts. An NPR / PBS Newshour / Marist poll indicates that 47% of Trump voters will decline to be vaccinated. While only 10% of Biden voters said they will not be vaccinated. Also, a CNN poll indicates that 57% of Republican men say they will not get vaccinated.



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